PBS Reno Promotes Yunis Cho to Director of Marketing
RENO, NV (FEB 11, 2025) — PBS Reno has promoted Yunis Cho to the role of Director of Marketing. In her new role, Cho is responsible for setting marketing strategies, goals, objectives and budgets for PBS Reno’s overall brand and various media platforms. Cho also manages a team of graphic, digital and web designers, and oversees the station’s website and social media pages.
“I am excited and honored to move into this new role of Director of Marketing,” said Cho. “This new opportunity brings with it the challenge of leading a dynamic team and supporting PBS Reno’s continued success in innovative ways. I look forward to working collaboratively with everyone across all departments to achieve our shared goals, create impactful strategies, and shape the future of our brand.”
Prior to joining PBS Reno in 2022 as a Web Specialist, Cho worked as Head of Creative & Content at Nickelodeon of MTV Networks in Korea, Director at Nickelodeon Korea of SBS Viacom, and led the team responsible for all strategy aspects of the channel with regard to programing, marketing, digital media, and on-air promotion.
"Yunis’ vast work experience in the industry solidifies her as the cornerstone of our Marketing team,” said Megan Myers, PBS Reno Vice President of Content. “As the station grows and our services evolve, we need a leader like her who can guide us into the future with vision and expertise. She has proven she can take us to that next level and guide PBS Reno’s brand.”
About PBS Reno
As of November 2024, PBS Reno is enjoyed by more than 540,000 monthly viewers in northern and central Nevada and northeastern California across several platforms including three broadcast channels (PBS Reno 5.1, Reno Create 5.2, and PBS KIDS on PBS Reno 5.3), a YouTube channel, YouTube TV, online, livestreams, and digital platforms. PBS Reno provides PBS national programming and award-earning, locally-produced content, with many local segments posted weekly to PBS Reno’s YouTube Channel. PBSReno.org provides engaging interactive content, including the video portal at watch.PBSReno.org that streams all locally-produced content and most PBS national content. PBS Reno serves students, teachers, parents and caregivers through immersive educational services including Curiosity Classroom Workshops that bring classroom lessons to life with standards-based lessons and activities. Through the support of local corporations and foundations, as well as thousands of individual members, PBS Reno has been delivering public television and educational services to the communities it serves since September 29, 1983.
Contact us:
Membership Questions: membership@pbsreno.org
Programming Hotline: programming@pbsreno.org
Phone: 775.600.0555
Address: 1670 N. Virginia St. • Reno NV 89503